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It’s important to maintain DePaul’s brand and image standards when creating materials for a program or project in which DePaul is partnering with an outside organization.
In general, the prominence of the DePaul logo and signature should be at least proportionate to its contribution to the partnership. Therefore, DePaul’s logo and signature should be of equal size and prominence with a single equal partner.
If DePaul is one of several lesser partners in an initiative headed by a dominant partner, DePaul’s logo and signature should be of equal prominence and size with the lesser partners, but smaller than the dominant partner. In partner promotions, DePaul’s logo cannot be altered in any way. University units and programs are not allowed to develop new logos or other identifying marks for use in partner promotions without prior permission from the associate vice president (AVP) of Marketing Communications.
If you have questions or need more information, contact the Associate Vice President for Public Relations.
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